Hitched top the list of the 5 most popular wedding websites in the UK

Hitwise Weddings 2007

The hitwise results for the most popular wedding website in 2007 have been announced and Hitched.co.uk top the list.  The site was established as a hobby by Darren Noel in 1997 and has quickly built up a loyal following to become the most frequently visited wedding site in the UK.  The site has an extremely popular forum which is the most popular area of the site but the section that I think is most unsusual is the comprehensive range of over 4500 venues with detailed reviews from Hitched readers.

1 – hitched.co.uk
2 – confetti.co.uk
3 – youandyourwedding.co.uk
4 – weddingguideuk.com
5 – weddingservices4u.co.uk

For those wondering how these statistics can be reached then the answer can be found on the Hitwise website.

Hitwise has developed proprietary software that Internet Service Providers (ISPs) use to analyze website usage logs created on their network. The anonymous data sent to Hitwise from the ISPs include a range of industry standard metrics relating to the viewing of websites including page requests, visits and average visit length.

So, everytime you or I visit a Wedding website (or indeed any website) Hitwise will know about it (albeit anonymously).  I am not sure I like the sound of that but I guess its quite harmless.  Anyway, back to the list again and its no surprise that Confetti are there and I am sure that they have their eyes on the number one spot for 2008.  Confetti, actually own weddingguideuk.com which is in the number 4 position so I would be interested to know whether the combined visits to Confetti and weddingguideuk.com would top the number one spot.  In truth, I am a bit dissapointed to to see Weddingguideuk in the list at all because Confetti only bought the company so that it could slap a load of ads over it for its products.  Other than that the content of the site has been pretty much neglected.  For instance if you visit the Featured Weddings section you will see that the last one was posted in September 2002.

One to watch out for in the 2008 top 5 would be Wedding Chaos.  This site started a lot later than the big names such as Hitched and Confetti but have gained ground purely by writing excellent and original content that is informative to brides.  The site currently sits in the number 7 spot and they are grateful for the accolade.  My money is on it making the top 5 by the end of the year.


Filed Under: Wedding NewsWedding Websites

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